Rhode Island School of Design
In 2021, I collaborated with RISD to revamp their homepage with fresh animations, improved navigation, and launched an internal product called Student Hub.
The process
I led the design process through stakeholder workshops, user interviews, and iterative prototyping to bring RISD’s creative spirit online. We launched a dynamic homepage, a focused student hub, and consistent faculty profiles. I also helped build a scalable design system to ensure consistency across the site, resulting in a W3 Gold Award–winning experience.
The results
This project was a strong example of how thoughtful design, rooted in collaboration and systems thinking, can elevate a brand’s digital presence. Post-launch, RISD saw a 40% increase in homepage engagement and a 30% drop in bounce rate across key pages.
